Posted 01/05/2021

Wedding Dresses in New Zealand: The Top 12 Bridal Shops


Wedding Dresses in New Zealand: The Top 12 Bridal Shops

Whether you’re seeking a blooming ballgown. A chic and sparkling slip or a modern two-piece, here’s where to buy wedding dresses in New Zealand.

When the time comes to buying your bridal gown, there is no experience quite like it. Getting your best girls together. For a long afternoon of slipping on once-in-a-lifetime dresses. whilst sipping champagne. 

It is one of the best parts of the wedding planning process! Blessed with so many wonderful places to shop for wedding attire up and down the country. 

With so many fantastic bridal shops in New Zealand. Each selling more beautiful wedding dresses than the last. It can be a daunting task knowing where to visit first.

What you need is a pre-prepared shortlist of the best wedding dress shops in your area. Why you should visit them. 

At the end of the day, this may well be the most expensive piece of clothing you ever buy, so you might as well get it right!

Here’s our guide to the best places to buy wedding dresses in New Zealand

Wellington Bridal Shops

Brides on Thorndon

One of the top bridal shops in Wellington. Brides of Thorndon has been providing its brides with attainable luxury since 1999. From their roomy, elegant New Zealand showroom. 

This shop stocks top designer wedding dresses. From the likes of Pronovias of Barcelona and St Patrick. Madison James, Allure, Herve Paris and the Demetrios Cosmobella Range. 

They also offer bridesmaid dresses and groom suits. Evening gowns, veils, lingerie, shoes, and bridal accessories. Plus, they also have a fantastic range of gowns for curvy brides.

Brides of Thorndon believe every bride deserves a beautiful gown. For their wedding day. regardless of their budget. That is why they do not stock any dresses over $3000. 

While also offering an extensive range of dresses in the $2000, and $1000 price bracket. Alongside dresses for hire.

Brides on Thorndon NZ Wedding Dresses

Paperswan Bride

Paperswan Bride has established itself. As the place to buy wedding dresses in New Zealand. With boutiques in both Wellington & Christchurch. 

Since 2012, Paperswan has been dressing the brides in the north and the south in modern bridal. From international designers. On their chic rails you will be able to browse.

The likes of Anna Cambell, Chosen by Kyha, Karen Willis Holmes and Oui the Label.  Plus many more and an extensive curvy bridal collection. 

Both bridal shops host regular trunk shows. They showcase new designers to brides in both the north and south of New Zealand.

Their laid-back vibe. Boho, they do not pigeonhole their brides. Instead offering to channel whichever inner fashionista is inside you! The boutique is super welcoming, and their team are friendly.

Paperswan Bride Wedding Dresses New Zealand

Bluebelle Bridal Company

Bluebelle Bridal is very proud to be the exclusive stockist of Made With Love. Also Emmy Mae and Vagabond Bridal New Zealand wedding dresses. 

Alongside these top designer bridal brands. The shop also stocks a wide range of accessories and a curvy capsule collection.

The price of the wedding dresses on offer at Bluebelle Bridal range. Begins from $1,950 up to $8,000, falling into the pricier category for New Zealand brides. 

But they do also hold regular sample sales, so you may be able to pick up a designer bargain, if you’re on a budget for a wedding gown.

Bluebelle Bridal Company New Zealand Wedding Dresses

Auckland Bridal Shops

Astra Bridal

You cannot talk about wedding dresses or bridal shops in New Zealand. Without mentioning Astra Bridal. They have been in the industry for over 20 years.

Now provide bridal gowns of all styles to brides across the country. Astra Bridal has stores in Auckland, North Shore, Hamilton, and Wellington. As well as outlets in Albany. 

Their stores stock a wide variety of bridal gowns. From the biggest international brands, such as Theia Bridal. Also Maggie Sottero, Kenneth Winston and Jenny Yoo. For the curvy brides, they also have a very flattering and modern AB16+ collection.

If you’re looking for a stress-free and productive wedding dress appointment. With an experienced team, we cannot recommend Astra Bridal enough.


Felicity’s Bridal

Felicity’s bridal is one of the most iconic bridal shops in New Zealand. Their wedding dresses are always beautiful. From their Auckland showroom. 

Felicity’s have been showcasing their hand selected bridal gowns. Also bridesmaid dresses from award-winning designers since 1978. 

Nowadays, their focus is on ready to wear gowns, with a strong emphasis on custom alterations. What this means for brides is that you can choose a perfect dress style off the rack that you love. 

Then have that gown customised to fit you . An almost bespoke gown! 

Their Auckland bridal shop stocks a chic mix of designer brands, such as Made with Love.

They also stock Emmy Rae, Martina Liana and Jack Sullivan for your special day.

Felicity’s Bridal Wedding Dresses NZ

Bridal Brilliance

Bridal Brilliance is another bridal shop that needs mentioning. Whenever speaking about wedding dresses in New Zealand. 

They have been one of Auckland’s most popular choices for bridal wear for over 20 years. Their positive reputation continues to grow.

With an emphasis on relaxed, fun and unforgettable appointments. Bridal Brilliance never fails to live up to their name. Their spacious showroom stocks over 300 gowns, with a price range to fit every bride.

During your appointment at Bridal Brilliance. You’ll have the opportunity to browse top wedding dress brands such as Stella York. You can also browse All Who Wander, Herve Paris and Allure. 

Alongside their extensive bridal range. They also stock a fine selection of ballgowns, bridesmaids, event-wear and accessories.


Christchurch Bridal Shops

Brides of Merivale Christchurch

Brides of Merivale Christchurch is one of the leading bridal shops in Christchurch. It is a must-visit destination for wedding dresses in New Zealand since 1998.

The expert stylists in-store have all the hands-on experience. You will need to create a successful shopping experience. Whilst their gown range will not fail to disappoint. 

Catering for the stylish bride. This shop stocks the likes of Kellylin Couture, Peter Trends.  They also stock Wendy Makin and Watters. 

Brides of Merivale always offer the latest bridal trends to their brides. With prices starting from $1,595.

Brides of Merivale Christchurch Wedding Dresses

Wilkins Bridal

A mainstay of the South Island bridal industry. Wilkins Bridal in Christchurch has built up an enviable reputation. One for quality, since 2005. 

Their dedicated team have a wealth of experience dressing brides. Over 30 years of business know-how, meaning your special dress is in good hands. 

They offer private, personal bridal consultations. That gift you the time to browse the widest selection of wedding dresses. 

These are available in Christchurch. From major bridal brands such Stella York and Essense of Australia. Also All Who Wander, Pronovias and Jenny-Lea Designs.

Wilkins Bridal New Zealand Wedding Dresses

To Cherish Bridal Boutique

To Cherish Bridal began back in 2009. Upon discovering that curvy brides were very underrepresented in the area.

Their passion and determination to serve this gap in the market. It led them to create the largest bridal shop in Christchurch. It is one of the finest selections of plus-size wedding dresses in New Zealand.

Their team do not only stock curvy bridal, they cater for all sizes and styles. Ensuring that every bride has a memorable moment. They feel out-of-this-world on their wedding day.

Their bridal boutique offers ready-to-wear wedding dresses. Each starting from as little as $1,495, and they stock a wide variety of top bridal brands. 

These include Cizzy Bridal, Herve Paris, Jasmine Bridal, Justin Alexander and Randy Fenoli.

To Cherish Bridal Boutique Wedding Dresses

Waikato Bridal Shops

Bridal Gallery

If you’re looking for a variety of NZ wedding dresses.  Then the Bridal Gallery may be the perfect bridal shop in New Zealand for you.

From their Waikato location. This award-winning store offers beautiful gowns in all types of silhouettes. All sizes and styles with prices starting from $999. 

This shop stocks the likes of Allure Bridals and Madison James. They also stock Wilderly Bride and Pallas Athena.  They are also the exclusive Waikato stockist of Venus Bridal. 

Sitting alongside these major, international brands, sits their own, exclusive wedding dress label. A fine collection of stunning gowns that are worth a browse.

Bridal Gallery Wedding Dresses NZ

Vanilla Bridal

Wedding dresses at Vanilla Bridal start from $599, but their range is between $1,800 up to $3,500. So if you are conscious of cost, this pretty bridal shop in Tauranga.

It may be the perfect choice for your first appointment. Their wedding dress rails stock the likes of Stella York and Essence of Australia,. Also Venus Bridal, All Who Wander and Stella York. 

They also have a wide selection of bridesmaids from Sorella Vita. As well as bridal accessories such as jewellery, hair pieces and veils.

A visit to Vanilla Bridal is not a shopping trip, it is a calming and fun experience guided by industry experts. They even offer a free bottle of champagne. During extended appointments, so you can celebrate when you say ‘yes to the dress’.

Vanilla Bridal Wedding Dresses New Zealand

Madison Rose Bridal

The guys at Madison Rose Bridal specialise in beautiful, ready-to-wear wedding dresses in NZ. Bridesmaid dresses that suit all styles and budgets. 

Their warm, yet professional team assisting brides find their perfect gown. They understand how much of a highlight the wedding dress shopping experience is. 

Guaranteeing a stress-free browse with their team. You’ll love the selection of brands on offer there. With the likes of Justin Alexander and Evie Young. Also the likes of WTOO, Tania Olsen and Madi Lane available to choose from.

Alongside over 250 bridal gowns. Madison Rose Bridal also stocks a wonderful selection. Of bridesmaids and flower girl dresses. 

Your whole wedding party is sure to find a look they love. Whilst browsing their extensive range of designer brands such as Jadore and Juliet.

Madison Rose Bridal Wedding Dresses

We hope we have inspired your search for the best wedding dresses in New Zealand. It would be an honour to help you further in your big day planning. 

So please feel free to check out our full wedding directory. And if you have any questions about My Wedding Planner, please do get in touch via our contact page.



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